The Tipping Point
By Malcolm Gladwell. A book this is changing the way Americans think about selling products and disseminating ideas.
The Big Oyster
By Mark Kurlansky. Presents a history that reveals culinary evolution and food trends in a city that has always been a gastronomic trendsetter.
The Death and Life of Great American Cities
By Jane Jacobs. A very influential single work in the history of town planning.